The White House
Building A Better America

A lot of political work has a short lifespan, but the Building a Better America brand was a rare opportunity to visualize an initiative which will have a generational impact on America’s infrastructure.

The mark flourishes with strong typography, featuring a subtle reference to the three lines folks know and love from the original Biden-Harris campaign logo.


Client The White House

Creative Direction & Design Robyn Kanner
Design Eric Ziminsky
Project Manager Aja Nuzzi